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GOTV: 72-Hour Campaign Logistics
What is the 72-Hour Campaign, you ask? It’s a quasi-clever way of saying ‘the last 3 days of the campaign,’ although really we’re talking about the entire weekend, plus Monday, plus Election Day, so...
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New Voter Turnout – The Long-Shot Candidate’s Siren Song
New voter turnout. What is that? A few candidates in, er, interesting districts at interesting times, might find themselves drawn to the idea that they can win a fairly difficult, seemingly...
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Summertime Campaigning: Putting Together Your Summer Events Calendar
Woohoo! It’s my absolute favorite time of the campaign year – summer time! Parades, county fairs, strawberry festivals, and more! That’s right, folks, all those summer events you love to attend...
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What To Do When Your Opponent Cheats
In most major election years like this one, there’s bound to be some voter fraud. Most states don’t have voter ID laws, and let’s face it, democrats are notorious for getting elected by dead people...
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Carol Way – Doing GOTV Right
It’s Friday before Election Day and I get a text from my husband at 6:30am – “Hey, guess who’s at the train station!” Followed by this pic: It’s my hubby Matt with Connecticut State Representative...
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Can I Win? Analyzing Voter Data
Now that we know how to mine the data we need, it’s time to put it to work for us. Analyzing voter data is not much fun. It’s mind-numbing, in fact. But it’s the type of thing where if you stare at it...
View ArticleGOTV Canvassing: What to Ask And How to Capture New Data
Hopefully you’ve already organized your raw data and are ready to actually start contacting voters. So how exactly do you do that, anyway? And once you’re with them, what do you say? The next step to...
View ArticleGOTV Canvassing Logistics: Training Volunteers
Whether it’s phone-banking, door-to-door, passing out literature at events, walking in parades, you name it – volunteer training is key. Here are the essentials for training up volunteers before you...
View ArticleGOTV: Organizing Your New-Found Voters
After you’ve completed your GOTV canvassing (although honestly, it never really ends), it’s time to utilize the data you’ve collected. The purpose of reaching out to each individual voter, besides...
View ArticleGOTV: Planning The Final Push
For the first half of your campaign year, you’ll be canvassing – collecting and organizing voter data. Over the summer and going into fall, the candidate, candidate’s wife and family and lots of...
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